Vertical solution / ecommerce
Connect the storefront promise to the operation that fulfils it.
Frooxi designs the customer experience and the operating system behind it as one commerce journey—from discovery and conversion to fulfilment, support, returns, and retention.
Live customer operations
Conversation command centre
184
31 active
76
8 exceptions
91%
today
WhatsApp · Amina
Order #20481
Instagram · Leo
Sizing question
Web chat · Sara
Delivery update
By the numbers
Systems built around how the business works.
1
operating picture from product discovery through resolution and repurchase
4
connected loops: acquisition, conversion, fulfilment, and retention
0
customer handoffs that require the story to be explained again
The experience gap
Customers remember the promise and the exception as one experience.
A high-converting storefront can still create an expensive business if product information is unreliable, campaigns outrun inventory, delivery issues are invisible, and support cannot act without opening four tools. We connect the experience customers see to the data and workflows that determine whether the promise is kept.
What we offer
One system, every capability.
The connected pieces that turn scattered work into one operating picture your team can actually run.
Storefront and merchandising
Create a fast, distinctive buying experience with structured catalogues, search, bundles, localisation, content, experimentation, and conversion paths grounded in live product data.
Order and fulfilment control
Unify order status, payment events, inventory, warehouse or partner handoffs, shipping milestones, and exceptions so operations can intervene before the customer has to ask.
Customer operations
Give support one customer and order history across channels, with safe workflows for updates, cancellations, returns, refunds, replacements, and human escalation.
Retention intelligence
Connect return reasons, support friction, product behaviour, loyalty, and campaign signals to trigger useful follow-up and improve the next purchase—not just the next email.
How it works
A team that understands before it builds.
We work alongside your team to shape, build, and scale the system—without the slowdowns of stitching tools together yourself.
- 1
Map the commerce journey
Trace the decisions and handoffs from campaign and product discovery through checkout, fulfilment, support, return, and repurchase.
- 2
Design the shared operating model
Define the customer, product, inventory, order, shipment, and service records that every touchpoint needs to trust.
- 3
Connect experience to execution
Build or improve the storefront while integrating the workflows that keep price, availability, order status, delivery, and support context current.
- 4
Optimise the whole loop
Measure conversion alongside fulfilment quality, contact rate, return reasons, resolution speed, and repeat behaviour so growth decisions reflect the full margin story.
Where it helps
Where it creates leverage.
Growth and brand
Optimise for customers who stay, not clicks that disappear.
Connect campaigns and storefront behaviour to fulfilment, service, returns, and repeat purchase so acquisition decisions account for the quality of the revenue they create.
Commerce operations
See the exception before it becomes a complaint.
Monitor inventory, payment, fulfilment, delivery, and return workflows from one operating view, with owners and next actions for anything outside the happy path.
Leadership
Scale volume without scaling confusion.
Build a governed foundation that can add products, markets, channels, fulfilment partners, and automation without multiplying manual reconciliation and customer friction.
“The system the business now runs on.”
Mateluxy
Dubai brokerage
The product layer
Salerly AI is built for the work between the message and the resolution.
An AI operations layer that can understand the customer, take action across the order, and hand off to a person with the full context intact.
FAQ
Questions, answered.
Let's make the next move clear.
Bring the problem, the brief, or the rough idea. We will help you decide what comes next.
